Semiotic of Covid-19 Protocol in Youtube Advertisement

Tohang, Lastaida Br. (2021) Semiotic of Covid-19 Protocol in Youtube Advertisement. Undergraduate thesis, Universitas Negeri Medan.

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Abstract

This study disscussed about Semiotic of Covid-19 Protocol in Youtube Advertisement. This study was aimed at findings the meaning, what , how, and why the meaning realized in the Covid-19 protocol. This study was conducted by using descriptive qualitative method. The data of this study were sign/symbol that found in Covid-19 protocol. The source of the data were the video from youtube advertisement. The data were analyzed by using Peirce’s theory of semiotic. The researcher found 8 symbol of Covid-19 protocol, they are : Mask, Keep the Distance, Handsanitizer, Soap, Keep the House and Surronding Cleaning, Crowd, Exercise, and Fruits/Vegetable.

Item Type: Thesis (Undergraduate)
Keywords: Semiotics; Peirce’s Thery; Covid-19 Protocol; Youtube Advertisement
Subjects: P Language and Literature > P Philology. Linguistics > P99 Semiotics. Signs and symbols
P Language and Literature > PE English
T Technology > T Technology (General) > T58.5 Information technology
Divisions: Fakultas Bahasa dan Seni > Sastra Inggris
Depositing User: Mrs Elsya Fitri Utami
Date Deposited: 11 Nov 2022 01:45
Last Modified: 11 Nov 2022 01:45
URI: https://digilib.unimed.ac.id/id/eprint/48434

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