EFFECT OF SOCIAL MEDIA ON STUDENT INTEREST ENTREPRENEURSHIP

Mardiyah, Ainul (2016) EFFECT OF SOCIAL MEDIA ON STUDENT INTEREST ENTREPRENEURSHIP. In: Proceeding AISTEEL The First Annual International Seminar on Transformative Education and Educational Leadership, 19 November 2016, Medan.

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Abstract

The purpose of this study is to know Whether there is an influence of social media with entrepreneurial Interest. This research was conducted in the economic department State University of Medan Willem Iskandar street market V Medan Estate North Sumatra with a population of 106 university students and a sample of 106 university students as Researchers took a sample of the entire population. Data collection techniques used in this study is the documentation and questionnaires. Once the Data is Obtained using multiple linear regression through SPSS program, the social media regression coefficient value is 0759, and the regression constants a = 14.508. The regression coefficient indicates the direction of influence of each independent variable on the dependent variable. Using the t test Social media (X) by Comparing the tcount with TTable = 8.841> 1.98. It can be concluded that social media variable (X) have a significant positive effect on entrepreunial interest (Y). After conducting this research are expected for other Researchers could be Able to examine other variables that may have Affect to the entrepreneurial interest, on the other side the university was expecting to keep support and maximize the facilities that already exist to motivating the students university to be an entrepreneur and this research is expected to add to the literature in the library and as a reference for other Researchers.

Item Type: Conference or Workshop Item (Paper)
Keywords: Social Media; Entrepreneurial Interest
Subjects: H Social Sciences > HB Economic Theory. Demography > HB615 Entrepreneurship. Risk and uncertainty.
Depositing User: Mrs Gusti Lisa Utami
Date Deposited: 25 Jan 2018 08:51
Last Modified: 25 Jan 2018 08:51
URI: https://digilib.unimed.ac.id/id/eprint/28500

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