Up a level |
Sugianto, Raphael Vivaldo and Brahmana, Ritzky Karina (2017) FAST-FASHION SOCIAL CAMPAIGN ADVERTISEMENT IN YOUTUBE: DOES MOOD, SELF-CONGRUITY, AND WEATHER IMPACTED THE ACTUAL TO USE FAST FASHION PRODUCT? (STUDY CASE IN SURABAYA, INDONESIA). In: The 1st Unimed International Conference On Economics And Business 2017 (UNICEB), 12 Dec 2017, Medan.