Items where Author is "Brahmana, Ritzky Karina"
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Catriona, Maria Christine and Brahmana, Ritzky Karina (2017) COSMETIC BEHAVIOR INTENTION FOR SURABAYA MILLENNIALS GENERATION : DOES LOVE AND HATE TRIGGER BEAUTY AWARENESS AND THEIR SELF-CONGRUITY? In: The 1st Unimed International Conference On Economics And Business 2017 (UNICEB), 12 Dec 2017, Medan.
Sugianto, Raphael Vivaldo and Brahmana, Ritzky Karina (2017) FAST-FASHION SOCIAL CAMPAIGN ADVERTISEMENT IN YOUTUBE: DOES MOOD, SELF-CONGRUITY, AND WEATHER IMPACTED THE ACTUAL TO USE FAST FASHION PRODUCT? (STUDY CASE IN SURABAYA, INDONESIA). In: The 1st Unimed International Conference On Economics And Business 2017 (UNICEB), 12 Dec 2017, Medan.
Raharjo, Stephanie and Brahmana, Ritzky Karina (2017) THE POWER OF DMSS FOR MILLENNIALS IN SURABAYA - HOW DMSS SECURITY RISK, TRUST, AND ENJOYMENT SHAPED ATTITUDE AND BEHAVIOR TO USE? In: The 1st Unimed International Conference On Economics And Business 2017 (UNICEB), 12 Dec 2017, Medan.
Brahmana, Ritzky Karina (2017) WHEN STORYTELLING ATTRACTS LOVE, MOOD AND PERCEIVED ENJOYMENT THAT TRIGGERED PURCHASE INTENTION FOR PRODUCTS IN KOREAN DRAMA. In: The 1st Unimed International Conference On Economics And Business 2017 (UNICEB), 12 Dec 2017, Medan.