ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN MAHASISWA MEMILIH PROGRAM STUDI PENDIDIKAN BISNIS DI UNIVERSITAS NEGERI MEDAN

NASUTION, DEVA MASRIANI (2021) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN MAHASISWA MEMILIH PROGRAM STUDI PENDIDIKAN BISNIS DI UNIVERSITAS NEGERI MEDAN. Undergraduate thesis, Universitas Negeri Medan.

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Abstract

Permasalah dalam penelitian ini adalah apakah terdapat pengaruh faktor internal dan faktor eksternal terhadap keputusan mahasiswa memilih Program studi Pendidikan BisnisdiUniversitas Negeri Medan. Dengan demikian penelitian ini bertujuan untuk mengetahuipengaruh faktor internal dan faktor eksternal terhadap keputusan mahasiswa memilih Program studi Pendidikan Bisnisangkatan 2019 di Universitas Negeri Medan. Penelitian ini dilaksanakan di Universitas Negeri Medan Fakultas Ekonomi Program studi Pendidikan Bisnis di Jln.Williem Iskandar Pasar V Medan. Populasi penelitian iniadalah seluruh mahasiswa program studi pendidikan bisnis stambuk 2019 yang terdiri dari 2 kelas yaitu berjumlah 52 orang mahasiswa. Teknik pengambilan sampel dilakukan dengan teknik (total sampling) yaitu berjumlah 52 orang mahasiswa. Teknik analisis data menggunakan regresi linear berganda. Uji validitas dan reliabilitas menggunakan program IMB SPSS statistic 2.0. Persamaan regresi linear berganda menunjukkan Y = 29.068 + 0,000X1 + 0,378 (X2). Berdasarkan hasil analisis data dapat disimpulkan bahwa ada pengaruh yang signifikan antara variabel faktor internal (X1) yang terdiri dari indikator minat, motivasi dan cita-cita terhadap keputusan mahasiswa dalam memilih program studi dengan koefisien sebesar 29,068 dan nilaithitung >ttabel yaitu thitung 6,585 >ttabel 2,008 dengan α = (0,000 < 0,05), sedangkan faktor eksternal (X2)terhadap keputusan mahasiswa berpengaruh negatif yang ditunjukkan dengan nilai koefisien sebesar 0,378 dan nilai t hitung < t tabel yaitu dimana nilai thitung 0,890 < ttabel 2,008dengan α = (0,000 < 0,05). Dengan demikian hubungan variabel faktor internal(X1) dan faktor eksternal (X2) terhadap keputusan memilih Program Studi (Y) mahasiswa Pendidikan Bisnis angkatan 2019 di Universitas Negeri Medan sebesar 70% dan sisanya 30% dipengaruhi oleh variabel lain yang tidak dikaji dalam penelitian ini.

Item Type: Thesis (Undergraduate)
Contributors:
ContributionNameNIDN/NIDK
Thesis advisorMaipita, Indranidn0003047107
Keywords: Mahasiswa, Keputusan, Pendidikan Bisnis
Subjects: L Education > LB Theory and practice of education
Divisions: Fakultas Ekonomi > Pendidikan Bisnis
Depositing User: Cut Lidya Mutia
Date Deposited: 02 Sep 2022 01:04
URI: http://digilib.unimed.ac.id/id/eprint/47678

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